Category Archives: book

Second edition of Marketing Your Library’s Electronic Resources is on the way

What’s New Since the First Edition [this text is taken from the preface of the second edition] We have learned so much from you since the writing of the first edition of this book and are grateful to those of you … Continue reading

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Best seller!

Our book is in ALA’s “New and Best-selling Titles” Fall/Winter 2015 Catalog?!? Nice! Thanks to all of you who have purchased it/read it/put it to use.                   See more of Marie’s instagram … Continue reading

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Kathy Dempsey reviews our book!

Yes, THAT Kathy Dempsey, the woman I went all fan-girl over when I met her at ALA and asked her to sign my copy of her book, The Accidental Library Marketer. In my mail at work today I found copies … Continue reading

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Leanne Kendrick reviews our book!

Here’s a snippet: I feel that the book fits well into the general field of marketing – don’t let the ‘electronic resources’ put you off- most of the information is transferable to other resources. The authors are knowledgeable about their … Continue reading

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Mei Ling Chow reviews our book!

Here’s a snippet: This book is a very practical reference tool for anyone developing his or her own library’s marketing plan but is not quite sure how to start and needs some guidelines and examples. Chow, Mei Ling. 2013. ‘A … Continue reading

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Theresa Rooney reviews our book!

Here’s a snippet from the review. As with other “How-To-Do-It Manual for Librarians” titles in the series, the authors walk the reader through each part of the process of developing a marketing plan in a detailed and thorough manner, from … Continue reading

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