- Marie Kennedy is the Serials & Electronic Resources Librarian at Loyola Marymount University in Los Angeles, CA. This blog is about organization, librarianship, and sometimes monkeys and/or bananas.
Category Archives: book
Our book is in ALA’s “New and Best-selling Titles” Fall/Winter 2015 Catalog?!? Nice! Thanks to all of you who have purchased it/read it/put it to use. See more of Marie’s instagram … Continue reading
Yes, THAT Kathy Dempsey, the woman I went all fan-girl over when I met her at ALA and asked her to sign my copy of her book, The Accidental Library Marketer. In my mail at work today I found copies … Continue reading
Here’s a snippet: I feel that the book fits well into the general field of marketing – don’t let the ‘electronic resources’ put you off- most of the information is transferable to other resources. The authors are knowledgeable about their … Continue reading
Here’s a snippet: This book is a very practical reference tool for anyone developing his or her own library’s marketing plan but is not quite sure how to start and needs some guidelines and examples. Chow, Mei Ling. 2013. ‘A … Continue reading
Here’s a snippet from the review. As with other “How-To-Do-It Manual for Librarians” titles in the series, the authors walk the reader through each part of the process of developing a marketing plan in a detailed and thorough manner, from … Continue reading