Author Archives: Marie Kennedy

About Marie Kennedy

Putting everything into neat piles.

Update: Institute for Research Design in Librarianship

The development of the inaugural Institute for Research Design in Librarianship is going spectacularly well. We’ve had a conference call with both our Advisory Board and instruction team, and are eagerly awaiting the receipt of your applications. The application site … Continue reading

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Strategies for effective action

This year I’m a Senior Vice President Fellow on our campus, a small group of faculty and staff selected to peek in on how the university is actually run, and what it takes to positively lead an academic institution. In … Continue reading

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e-resources usage stats dashboard update

In July I told you about a project that my colleague and I were working on here, to develop a statistics dashboard for electronic resources usage. Our project has progressed to the point at which we are beginning the construction … Continue reading

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Leanne Kendrick reviews our book!

Here’s a snippet: I feel that the book fits well into the general field of marketing – don’t let the ‘electronic resources’ put you off- most of the information is transferable to other resources. The authors are knowledgeable about their … Continue reading

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Mei Ling Chow reviews our book!

Here’s a snippet: This book is a very practical reference tool for anyone developing his or her own library’s marketing plan but is not quite sure how to start and needs some guidelines and examples. Chow, Mei Ling. 2013. ‘A … Continue reading

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Theresa Rooney reviews our book!

Here’s a snippet from the review. As with other “How-To-Do-It Manual for Librarians” titles in the series, the authors walk the reader through each part of the process of developing a marketing plan in a detailed and thorough manner, from … Continue reading

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